Recruitment Campaign Development

Recruitment Campaign Development

Creative Design and Marketing That Drive Enrollment

Reaching the right patients with the right message is at the heart of successful clinical trial recruitment. At iRecruitCeliac, we combine creative design, patient-centered messaging, and global marketing expertise to deliver campaigns that inspire action and accelerate enrollment.

Every campaign is built with one goal in mind: connecting diverse, verified celiac patients to the studies that need them.

Stand Out with Expert Branding

Your study is unique, and your outreach should be too. Our creative team works with you to capture your vision and design a strong, memorable brand that resonates with the celiac disease community.

What We Provide

  • Custom study logo and distinctive visual identity
  • IRB-ready visit guides, brochures, posters, and flyers
  • Digital and print advertising assets

Reach the Right Patients with the Right Message

As the global leader in celiac disease patient engagement, we know how to craft messaging that speaks to both the shared experiences and the diverse needs of patients. Whether targeting newly diagnosed adults, families of children with celiac disease, or underrepresented populations, we deliver content that patients trust and respond to.

Our Channels

  • Website campaigns
  • Email outreach
  • Social media engagement
  • Webinars and virtual educational sessions
  • Partnerships with Celiac Cruise (10–12 sailings annually, 200–700 guests each)
  • Peer-to-Peer Storytelling –Campaigns featuring authentic patient voices across all life stages, shared through videos, social media, email spotlights, and live or virtual events. These stories highlight real experiences with celiac disease, build trust in the community, and inspire participation by showing the human impact of research.

Drive Enrollment with a Custom Microsite

Boost visibility, engagement, and enrollment with a dedicated study microsite designed to guide patients from awareness to action.

Features

  • Clear presentation of study details and eligibility criteria
  • Patient-friendly explanation of participation benefits
  • Mobile-responsive design for easy access on any device
  • Direct integration with iQualifyCeliac for seamless screening

Amplify Visibility with Paid Digital Marketing

Expand your reach with targeted paid advertising to complement organic channels. From search and social to display and geo-targeting, we deliver precision campaigns backed by continuous monitoring and optimization.

Capabilities

  • Search engine marketing (SEM)
  • Social media advertising
  • Display and retargeting campaigns
  • Geo-targeted outreach by region or site location
  • Lookalike audience targeting to expand reach

The iRecruitCeliac Advantage

With decades of experience in patient advocacy and digital engagement, iRecruitCeliac offers unmatched trust and reach within the celiac disease community. Every campaign is:

  • Patient-Centric – Designed with input from our community to ensure relevance and resonance.

  • Diversity-Informed – Tailored to address the needs of patients across demographics, cultures, and geographies.

  • Data-Driven – Powered by the iCureCeliac® registry and iQualifyCeliac™ screening platform for precision and transparency.

Launch Recruitment That Works

From branding and microsites to paid and organic outreach, we create campaigns that move patients from awareness to enrollment—quickly and efficiently.